Wednesday, October 11, 2023

SOFAX DAY: CELEBRATING FUTURISTIC HOME DESIGN FROM THE COMFORT OF YOUR SOFA

Hi Everyone,

SofaX, Malaysia's pioneering virtual home design application, is redefining the world of home furnishing with its cutting-edge technology and an innovative personal shopper service.
 

As a metaverse for homeowners, the SofaX app offers an immersive way to envision and create dream homes, complete with the ability to purchase items from leading home decor and furniture brands. The company's dedication to enhancing the home decor experience has resulted in a thriving user base and continues to push the boundaries of what is possible within the realm of virtual home design.


“We embarked on this journey to redefine the home design experience by making it both innovative and convenient. Our goal was to create a one-stop hub where users could seamlessly handle everything from conceptualisation to purchase within a single platform. We continue to emphasise the physical and digital (phygital) experience for our customers via our virtual reality technology and dedicated pool of personal shoppers who provide advisory without sales pressure.” said Mac Lai, Chief Operating Officer.

SofaX goes beyond serving new homeowners, it also extends its services to subsale properties. This inclusivity ensures that all individuals, regardless of the type of property they own, can utilise the app and its services to create and complete their dream spaces. SofaX serves as a seamless bridge between homeowners and furniture retailers or interior design service providers by offering a personal shopper service.



This service combines online research and vision boards with the traditional in-store experience, creating a phygital (physical + digital) experience for homeowners. With its 3D modelling and photorealistic technology, it can generate floor plans for your property and provide high-quality furniture renders. This service among its other offerings caters not only to homeowners but also benefits property developers, interior designers and home furnishing & service provider retailers. 


In addition to that, SofaX has a rewards points system that enables users to earn points with every purchase, which can later be redeemed as cash rebates for future purchases.


In order to show gratitude to loyal customers, SofaX ran a ‘Spend and Win’ giveaway from 16th May until 15th August 2023, with over 2000 entries. The aim was to reward users who were moving into a new home or upgraded their current ones by purchasing furniture or other services from the app's merchant partners. For every RM1,000 spent, users were awarded entries. The more entries accumulated, the higher the chances of winning the prizes were. The winners were announced and celebrated earlier today during the SofaX Day festivities at the centre court of the Curve shopping mall. 


The three grand prize winners received attractive gifts from partnering brands, including Cuckoo, Daikin, Dyson, Nespresso and Sonos. There were also an additional 10 individuals who received consolation prizes and 9 lucky monthly prize winners whose gifts all amounted to RM27,000. Aside from the exciting prize-giving ceremony, media friends were also invited to join and celebrate SofaX Day. They enjoyed an exclusive live app demonstration and gained insights on the app’s latest features while indulging in goodies from the partners of the event, O’Briens, CookX Asia, and Frank Laurent Coffee Roasters as well as received SofaX points to help kick start their journey with SofaX.

For more information on SofaX and its services with their website at https://www.sofax.com/

Tuesday, October 10, 2023

NARUTO Universe Unleashed: Grand Opening of 20th Anniversary Exhibition in Kuala Lumpur!

Hi Everyone,

The highly-anticipated "NARUTO TV Animation 20th Anniversary Exhibition Malaysia" kicked off its grand showcase at Pavilion Bukit Jalil over the weekend, marking a spectacular launch that brought the iconic anime series to life.


The event was launched by Mohamed Amin bin Yahya, Senior Director, and Jeffri bin Munir, Senior Deputy Director of Domestic & Event, at the Ministry of Tourism, Arts and Culture alongside members of the press, organisers, and partners. The exhibition celebrates two decades of the NARUTO anime series, bringing together fans, both young and old, from across Malaysia.

From left: Chiang Sook Mian, Entertainment & Celebrity Partnership Manager at TikTok, Nisa Kamarulzaman, General Manager, Programming & Airtime Management at TV9, Shawn Chin, Managing Director at SOZO, Liaw Jing Quan, Director at MMIC Entertainment Group, Dato’ Brian Lim, Founder at MMIC Entertainment Group, Mohamed Amin bin Yahya, Senior Director of Domestic & Event at Ministry of Tourism, Arts and Culture, Jeffri bin Munir, Senior Deputy Director of Domestic & Event at Ministry of Tourism, Arts and Culture, Doreena Chew, General Manager, Leasing at Kuala Lumpur Pavilion, Sdn Bhd., Stephanie Mak, Assistant General Manager, Marketing at Kuala Lumpur Pavilion, Sdn Bhd., Yvonne Mak, Project Management Director at Biz Trends Media Pte Ltd.

Celebrating 20 Years of NARUTO

Commemorating the occasion, the event welcomed and united NARUTO enthusiasts from all over Malaysia in a NARUTO fan gathering. Embodying their favourite NARUTO characters, excited fans were greeted by a Nine-Tailed Fox (Kurama) inflatable, one of the most powerful characters in the series – a hard-to-miss photo spot for fans visiting the exhibition.




Fans gathered also enjoyed the opportunity to be one of the first to experience the exhibition along with a special Wadaiko (Japanese drums) performance, as part of the opening ceremony, signifying the ever-growing popularity and influence of Japanese culture in Malaysia.

Wadaiko Performance: Feel the heartbeat of the Hidden Leaf Village!

“We are deeply grateful for the love and support of the dedicated fans. The patience and enthusiasm exhibited by these fans as they immersed themselves in the rich world of NARUTO over the course of the exhibition is truly heartening” said Dato' Brian Lim, Founder, MMIC Entertainment Group at the “NARUTO TV Animation 20th Anniversary Exhibition Malaysia”. “We can’t wait for the rest to experience it first hand. We have a dedicated event team to ensure the fans have an incredible time and this is all thanks to our supportive partners, Biz Trend Media, Sozo, I am Start Entertainment, Pavilion Bukit Jalil, and Book My Show.”

Kurama, the Nine-Tailed Fox, standing tall at the entrance of the NARUTO TV Animation 20th Anniversary Exhibition Malaysia launch.


Exhibition Highlights

Dato' Brian Lim, Founder of MMIC Entertainment Group, leads guests through the captivating exhibition room, where Naruto's heroic journey, the wisdom of his father, and the powerful spirit of Kurama come to life.



The exhibition, which has made its debut in Malaysia as part of its Asian tour is now open to the public; it will run for a limited time from October 7 – December 31, 2023. Promising an immersive adventure into the world of NARUTO, the “NARUTO TV Animation 20th Anniversary Exhibition Malaysia” brings the anime series to life through experiences including 3D sets, galleries of ninja tools, and an exhilarating VR experience of NARUTO’s next generation enabling them to interact with their favourite characters from the NARUTO and BORUTO universe.

Diving into the Ninja Realm: Guests embarking on an exhilarating virtual adventure, exploring the NARUTO X BORUTO VR game

"Attending the event with my friends and family was an absolute dream come true for me as a lifelong NARUTO fan. There’s a huge anime community here in Malaysia and I’m excited to see it grow with more events like these” said Miisa, NARUTO fan. “Seeing my favourite characters come to life felt like a once-in-a-lifetime experience. The attention to detail, from the recreated scenes to the immersive VR adventures felt like a true celebration of NARUTO’s legacy and I’m grateful to have been part of it. Happy 20th Anniversary Naruto!".

The exhibition vividly reimagines eight iconic scenes, reigniting the ninja spirit through breathtaking light and sound effects. Fans are treated to a 45-minute tour of the 21 iconic thematic zones of the NARUTO anime in the 10,000 sq. ft. exhibition area.

Ticketing Details

Tickets are available online or at the door starting at RM68 or RM98 for the package (Exhibition Ticket + VR Ticket) *. Tickets for children under the age of 12 are available at RM28 or RM48 for the package (Exhibition Ticket + VR Ticket). For more information regarding ticket options, please click here. *Excludes a booking fee of RM4.

This exhibition is brought to you by Biz Trends Media, MMIC Entertainment Group, Sozo, I am Start Entertainment, Pavilion Bukit Jalil, and Book My Show with the support of the Ministry of Tourism, Arts, and Culture (Malaysia) and partners, which include:

● Media Partner: TV9, TV3, 8TV, FlyFM, 8FM, Tonton

● Entertainment Partner: TikTok

● Travel Partner: Klook

● Beverage Partner: Liquid Marketing


For more information, please visit https://my.bookmyshow.com/e/N20EXMYS or contact mmic_entertainment@outlook.com



Monday, October 9, 2023

Karnival Halloween dan Fun Run di Pavillion Bukit Jalil

Hi Korang,

Karnival Halloween & Fun Run Malaysia anjuran M-150 Energy Drink Malaysia akan berlangsung pada14 dan 15 Oktober di Piazza, Pavilion Bukit Jalil.


Pelbagai aktiviti menarik disediakan di 100 booth di Piazza. Selain itu turut diadakan Fancy Dress Run untuk jarak 3km dan Fun Run sejauh 8km.

Selain itu terdapat juga aktiviti lain seperti:-

· Local Textile Competition: Pamerkan kreativiti dengan rekaan tekstil tempatan.

· Aktiviti Melukis Batik: Ekspresikan bakat seni anda melalui lukisan batik

· Pertunjukan Fesyen Autisme: Saksikan paparan fesyen yang mempesonakan gabungan tradisional dan gaya kontemporari semuanya menyokong Kanak-kanak Austistik.

· Pencarian Harta Karun: Terlibat dalam pencarian harta karun yang mendebarkan dengan pelbagai kejutan

· Dan pelbagai lagi


Turut diadakan persembahan dari selebriti seperti Kaka Azraff, Sid Murshid, dan Talitha Tan. Oh ya, pelbagai hadiah ditawarkan untuk cabutan bertuah seperti TV 65-inci, wang tunai RM10,000 dan banyak lagi!

Jangan lupa untuk daftar di https://www.racexasia.com/event/m-150-halloween-fun-run-and- carnival-2023-hfrc23 dan menjadi sebahagian daripada acara larian paling menarik dan unik yang pernah ada di Malaysia!