Sunday, August 9, 2020

K-POP Star BLACKPINK’s Lisa is The New Ambassador For vivo

Hi Everyone,

After several consecutive rounds of leaks and rumours, the new generation of “thin and light selfie flagship” vivo S7 has officially launched in China as the latest offering from the company. With the design of the mid-range device vivo S7 has been revealed, BLACKPINK’s Thai-sensation, Lisa has been appointed as the face of the commercials. 

The brand released Lisa’s photo collection with the different models of her phone, as well as the commercial video where she showcases all the incredible features of the phone. 


vivo S7 features a 44-megapixel main camera and 8-megapixel 105° ultra-wide angle. Indicating from their slogan, S7 focuses on its lightness and thinness. Through the optimisation of the internal fuselage structure and delicate stacking, the weight of the fuselage is controlled to 170g, and the thickness is reduced to 7.39mm which makes the newly flagship lighter in general. Meanwhile, the S7 flagship also features a 6.44-inch 2400×1080 resolution AMOLED screen, which is also equipped with in-display fingerprint sensor. 

Besides that, the device is powered by the Qualcomm Snapdragon 765G processor, standard 8GB LPDDR4X running memory and 128/256GB UFS2.1 flash memory, and a built-in 4000mAh battery that supports 33W flash charging. 

With vivo constantly bringing innovative devices in Malaysia, does that mean we can be expecting vivo S7 in Malaysia soon? For more information or latest updates, stay tuned to vivo Facebook page or vivo official website.


Friday, August 7, 2020

High-End X50 Series: The Success of vivo In Penetrating Elite Market

Hi Everyone,

Despite current uncertainties due to Covid-19 which has greatly affected the smartphone industry, vivo is still able to achieve and maintain positive results as shown during this critical period. Behind the rapid recovery and stable growth is not only benefited from vivo's continuous 5G strategy and clearer positioning of the high-end X series, but also inseparable from vivo's reorganisation of its overall brand strategy. Moving in tangent with its aspiration, vivo launched their latest in X series – X50 and X50 Pro this year. With the launch of the X50 series, it increases the recognition of the vivo brand by serving the high-end market with its breakthrough performance.

According to the recent phone shipments report conducted by Canalys, vivo’s share of the Chinese smartphone market in the second quarter was firmly ranked second, an incremental rate of 23% from the previous quarter – making vivo the Number 2 smartphone manufacturer brand in China. Despite IDC predicted that the global smartphone shipments will see a decremental rate of 18.2% in the first half of 2020, vivo resulted as the second-largest smartphone vendors, who has successfully toppled other major Chinese smartphone manufacturers. 


vivo’s innovations including in-display fingerprint, fullscreen display and pop-up cameras have been seen as part of vivo’s short-term strategy – having to say that though the innovations may bring great returns to the brand but it may not be the best strategy for a long run. In the case of the overall industry downturn, vivo's response strategy is to focus on serving the long-term strategy which is to adjust expectations and improve capabilities. 

With vivo’s strong determination on progress and develop the most advance technology for their users, they have also been focusing on the image and video technology since then. One of the most remarkable innovations in this segment including the micro “gimbal-like” structure which has been embedded in the newly-launched X50 Pro. Recognising the consumer needs, the built in “gimbal-like” structure can help to achieve steadier results when recording video footage – offering an ultimate user experiences especially for photography and videography enthusiasts. 

After gaining a foothold in the mainstream market, vivo's brand exploration has been centered on user insights and in response to consumers' pursuit of mobile phone camera functions, vivo polished its products from multiple directions such as soft light, selfie, zoom, and images to resonate with the users more as it gradually becomes one of the core value points of the vivo brand. 

Forever determined to keep moving, vivo has mapped out the strategy not only for the current, but also focuses on the more comprehensive and ideal plan for the long run plan. Adhering to the brand’s philosophy, vivo continues to focus and commit on being their best and to always strive forward while constantly exploring new consumer demand – leading them to the success today.


Thursday, August 6, 2020

Kongsi Keseronokan, Kongsi Kebaikan Bersama JACK 'n JILL ROLLER COASTER

Hi Korang

JACK ‘n JILL Roller Coaster kembali dengan satu lagi kempen yang MENYERONOKKAN, kali ini mendorong rakyat Malaysia menyumbang kepada masyarakat. Peraduan 'Roller Coaster Kongsi Keseronokan, Kongsi Kebaikan 2020' (The Roller Coaster Share the Fun, Share the Kindness Contest 2020) merupakan satu inisiatif bagi memperkasakan para pengguna untuk berkongsi keseronokkan, dan kebaikan' bersama rumah anak-anak yatim. 


Setelah bertahun mendapat tempat dalam hati para penggemar snek dengan kerangupan yang luar biasa,gegelang ubi kentang hebat ini kini memberi peluang pula kepada mereka untuk melibatkan diri dalam satu usaha murni yang boleh dibanggakan sebagai rakyat Malaysia. Untuk keseronokan berterusan, JACK 'n JILL Roller Coaster akan menyatukan penggunanya untuk menghasilkan kombinasi yang menggandingkan gegelang ubi kentang berkerak dengan hidangan kegemaran mereka. 

Memandangkan ramai di antara rakyat Malaysia banyak menghabiskan masa di rumah baru-baru ini, kemahiran memasak mereka sudah pasti bertambah baik. 

Untuk memupuk semangat perpaduan, JACK 'n JILL Roller Coaster akan menguji rakyat Malaysia dengan satu peraduan yang menarik. Sama ada untuk melengkapkan hidangan Nasi Lemak pedas ataupun menambah kerangupan kepada resipi Rojak istimewa anda, JACK ‘n JILL Roller Coaster mencari idea juadah hidangan kreatif dan menyeronokkan yang dipasangkan dengan gegelang ubi kentang rangup. Penggemar snek mempunyai pilihan untuk menyediakan masakan kegemaran dari dapur sendiri, ataupun membeli dari restoran dan seterusnya menonjolkan kreativiti masing-masing. Kombinasi yang terbaik akan berpeluang untuk meraih hadiah menarik dan pada masa sama menjadi sebahagian daripada usaha JACK ‘n JILL Roller Coaster menyumbang kepada masyarakat. 

“Matlamat 'Peraduan The Roller Coaster Kongsi Keseronokan, Kongsi Kebaikan 2020' (The Roller Coaster Share the Fun, Share the Kindness 2020 Contest) adalah untuk menggalakkan rakyat Malaysia menonjolkan kreativiti masing-masing dengan menggunakan gegelang ubi kentang berperisa hebat kami. Sesuatu hidangan itu pasti boleh menjadi lebih hebat jika ditambahkan elemen kerangupan yang luar biasa, jadi JACK 'n JILL Roller Coaster ingin memberikan peluang kepada pengguna-pengguna untuk berseronok dengan makanan masing-masing. Oleh itu, kami berharap akan dapat menerima sebanyak mungkin gambar makanan yang dipasangkan dengan JACK ‘n JILL Roller Coaster daripada peserta peraduan, dan sekaligus memupuk semangat perpaduan dalam kalangan rakyat Malaysia melalui makanan, kata Emmanuel B. Puno, Naib Pengerusi Kanan (SVP) URC Snack Foods Indonesia, Malaysia, Indonesia dan Singapura. 

“Sebagai sebuah syarikat, kami amat menghargai sumbangan yang pengguna-pengguna kami salurkan kepada masyarakat kerana kepuasan menyumbang kembali kepada masyarakat adalah tiada tolok banding. Justeru, kami juga akan mendermakan RM17,000 kepada tiga rumah anak-anak yatim terpilih,” ujar Puno. 

JACK 'n JILL Roller Coaster telah mengenalpasti tiga rumah anak-anak yatim untuk disalurkan sumbangan - Rumah Penyayang Darul Ilmi (Gombak), Rumah K.I.D.S (Klang) dan House of Joy (Puchong). Rumah-rumah kebajikan ini merupakan tempat perlindungan yang menyediakan persekitaran yang selamat.bagi golongan anak-anak yatim membesar. 


KONGSI KESERONOKKAN DENGAN 3 LANGKAH MUDAH: 

Langkah 1 
Beli produk JACK 'n JILL Roller Coaster yang bernilai RM 5 dan ke atas dalam satu resit. Simpan resit itu. 

Langkah 2 
Sediakan satu hidangan kegemaran anda yang dipasangkan dengan JACK ‘n JILL Roller Coaster dan ambil gambar juadah masakan tersebut (paket JACK ‘n JILL Roller Coaster mestilah jelas kelihatan) 

Langkah 3 
Kongsikan gambar tersebut menerusi laman Facebook atau Instagram anda, dan 'Tag'-kan kami di Facebook @URCRollerCoaster atau Instagram @RollerCoasterMalaysia, 'Tag'-kan juga 3 sahabat and letakkan tanda Hash kami #JACKnJILLRollerCoaster #RollerCoasterShareTheFun 


KESERONOKAN TIDAK BERAKHIR DENGAN KEJUTAN-KEJUTAN YANG MENGUJAKAN: 

HADIAH UTAMA X 1 
RM1,500 dan tambahan RM1,500 akan disumbangkan kepada rumah anak-anak yatim 

HADIAH KEDUA X 2 
RM1,000 untuk setiap pemenang dan tambahan RM1,000 akan disumbangkan kepada rumah anak-anak yatim 

HADIAH KETIGA X 5 
RM500 untuk setiap pemenang dan tambahan RM500 akan disumbangkan kepada rumah anak-anak yatim 

HADIAH KHAS X 55 
RM200 untuk setiap pemenang dan tambahan RM200 akan disumbangkan kepada rumah anak-anak yatim 


Tempoh Peraduan : 1 Ogos 2020 – 16 September 2020 



Personaliti YouTube - Instagram terkenal, Nur Aisyah atau lebih dikenali sebagai ‘Cupcake Aisyah’ juga akan berkongsi idea-idea kreatifnya untuk kebaikan di Instagram. 

Untuk maklumat lanjut, sila layari laman Facebook kami di https://www.facebook.com/urc.rollercoaster/

KONGSI KESERONOKAN, KONGSI KEBAIKAN! 


#JacknJillRollerCoaster 
#SharetheFunSharetheKindness 
#RollerCoasterSharetheFun